brand identity

alix barker creative

Alix Barker is a digital artist, living, creating and working in Nottingham. 

Imagery

Alix Barker Creative | Nikki McCaig
the process

The brief required a modern, minimalist style, designed to appeal to the creative fields and industries.

Alix Barker Creative | Nikki McCaig

creative

Artist and creative imagery to represent her industry and business

Alix Barker Creative | Nikki McCaig

Technology

Introducing small touches of technology to connect to her main artist output

Alix Barker Creative | Nikki McCaig

Colour

Images to tie in her earthy colour palette and reflect the chosen colour scheme

Alix Barker Creative | Nikki McCaig
Alix Barker Creative | Nikki McCaig

logo

To create the Alix Barker Creative logo, I utilised the classic ABC structure to combine sans and serif fonts. I selected simple black and white colours to be used against all backgrounds and on both digital and print marketing platforms. 

Typography

Aa

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo 

Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

1 2 3 4 5 6 7 8 9 0

Josefin Sans

Aa

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo 

Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

1 2 3 4 5 6 7 8 9 0

"Working with Nikki was so easy and satisfying! She joined me in my excitement about colours, font choices and logos, and carefully explained the branding process to me. Always clear about timescales, Nikki stuck to her promise on every single deadline. I love my new branding and she’ll be my go-to for any future design tasks!"

Alix barker